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Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the search results or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

• Choosing Keywords
• Google Optimization
• Link Trading
• MSN Optimization
• Website Submission
• Search Engine News
• Search Engine Spiders
• Website Marketing

1. Google
2. Yahoo!
3. Ask.com, formerly Ask Jeeves
4. Live Search by Microsoft, formerly MSN

• The leading search engines

  Google, Yahoo! and Microsoft, use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically.

• Some search engines

  Notably Yahoo!, operate a paid submission service that guarantee crawling for either a set fee or cost per click. Such programs usually guarantee inclusion in the database.

• Search engine crawlers

  may look at a number of different factors when crawling a site. Not every page is indexed by the search engines. Distance of pages from the root directory of a site may also be a factor in whether or not pages get crawled.