Yellow Page Advertising

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The term Yellow Pages refers to a telephone directory of businesses, categorized according to the product or service provided. As the name suggests, such directories are usually printed on yellow paper, as opposed to white pages for non-commercial listings. The traditional term "Yellow Pages" is now also applied to online directories of businesses.

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Advertise on Yellow Pages

Yellow Page advertisement can be an excellent source for building your customer base. Learn how to choose the best ad size, test the effectiveness, and how to write effective ad copy. The Yellow Pages are the one constant in print advertising. If you need to find out who does what in a particular product or service category, the Yellow Pages provides a listing and phone number for those companies that offer that product or service.

Identify your company and the area you serve. This should be in bold type or type that is at least a point size or two larger than your body copy. One of the busiest online yellow pages has several online advertising options. Offers a variety of advertising services, including Yellow Pages advertising. Good site for quick, free advice on Yellow Pages advertising, direct mail campaigns, and publicity. Service providing help to establish Yellow Pages and Internet advertising.

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